Stretch and Shrink Sleeves Packaging; Easily Conform to Unique Object Shapes and Provide 360° Coverage

 

Stretch and Shrink Sleeves Packaging

Stretch and shrink sleeves packaging is an ideal solution for all substrates, such as plastic, metal, and glass. This type of packaging is widely used in cosmetics, cleaning products, fruit juices, dairy products, and food and beverages to maintain both hygiene and safety of the products. Just like regular labels, shrink sleeves add branding and product information on a container. The process of applying a shrink sleeve involves shrinking a film sleeve with steam or heat so that it conforms to the shape of the container rather than sticking to the surface.

According to Coherent Market Insights the Stretch and Shrink Sleeves Packaging Market Size, Share, Outlook, and Opportunity Analysis, 2022-2028

Moreover, stretch and shrink sleeves packaging offer various advantages such as durability, huge display area, cost-effectiveness, and tamper evidence protection. Therefore, there is an increasing demand for stretch and shrink sleeves around the world, owing to increasing demand for packaged foods in both develop and developing economies. Several countries worldwide such as the U.S., India, China, Brazil, Germany, and Japan are investing in the packaging and labeling industry to achieve sustained and rapid economic growth.

Shrink sleeve labels offer 360-degree design coverage for cans and other packaging types such as bottles, tubes, and aerosols. While, stretch sleeves are ready-to-use labels which are stretched and applied to the container without the use of adhesives. Stretch and shrink sleeves packaging or these labels seamlessly conform to the shape of the product or container. Manufacturers print sleeves on a digital or flexographic press, then apply them over container using heat (heat-shrunk). The label then conforms to the surface of the product or container.

Stretch labels are usually made of LDPE (low density polyethylene) and are highly elastic so they can be pulled over the product container. Stretch and shrink sleeve labels wrap the entire perimeter of a product and conform to the package's unique geometry. This combination creates product distinction and visual appeal not achievable with other label formats. Thus, there is an increasing demand for stretch and shrink sleeves packaging worldwide.